Key Facts

Background
Founded in 2003.
Headquartered in Helsinki, Finland.
Subsidiaries in the United States and Sweden.

Products
Tested by 50 doctors and 5 physiotherapists with over 3000 patients before launching.
First insoles launched commercially in 2007.
All products are designed in Finland.

Markets
Sold by retailers in 20 countries on 3 continents.
Sales points include general sporting goods stores, specialty running retailers, department stores, shoe shops and medical clinics

Management
Chief Executive Officer: Tom Jungell
Chairman of the Board: Roger Talermo

Awards
2006  InnoFinland Award from the President of Finland
2010  Supplier of the Year, Intersport Finland
2010  Finalist in Service Design, Best of the Year Award, Grafia - The Association of Professional Graphic Designers in Finland
2010 YIC Champion

2011  Finalist, Red Herring Top 100 Europe Award
2011  Red Herring Top 100 Global Winner                                                                                                                                                                                                            

Patents
U.S. Patent No. 7,793,433